About Us

Amyra Silver is a premium silver jewellery brand renowned for its exceptional craftsmanship, refined aesthetics, and affordability. We specialise in timeless designs that blend traditional elegance with modern sensibilities — offering jewellery that fits seamlessly into both everyday moments and grand occasions.

An exclusive venture from the house of Nataraj Jewellery Mart, Tenali — a name trusted for over 55 years in gold, diamond, and silver jewellery — Amyra Silver carries forward a rich legacy of quality, trust, and excellence. With this strong foundation, Amyra aims to reshape the silver jewellery experience for today’s discerning customer.

What sets us apart is our commitment to flawless craftsmanship. Each piece is meticulously handcrafted by expert gold karigars, whose skills in working with gold jewellery bring a unique finesse to our silver collections. The result is jewellery that exudes the finish, detailing, and sophistication of gold, while remaining accessible in price.

Our collections span a wide variety of styles and categories — from necklaces, harams, vaddanams, earrings, rings, and chains to bracelets and more. Whether it’s the rich allure of Nakshi, the brilliance of Moissanite, the sparkle of CZ, or the charm of Victorian and Colourstone designs, Amyra Silver stays ahead of trends while honouring timeless tradition.

We currently operate four stores, with our flagship store in Panjagutta, Hyderabad, and additional locations in Kokapet, Kondapur (Hyderabad), and Vijayawada.

At Amyra Silver, each piece is more than just jewellery — it is a reflection of heritage, style, and enduring elegance.